Thursday 10 September 2009

Internal Communications - Solid foundations or wet cement?

I was recently reminded of a very successful retailer I'd met some years ago. He used to say “run a shop and you make a living....run several shops and you make money!” In practice what he did was to find a successful model and then replicate it, with every individual outlet copying that successful model, whilst at the same time feeling ownership of it.
What he created was a successful organisation of individuals, who were clear about the things they have to do.....who believed that doing those things would make everyone successful....and who understood that their energy and efforts made the difference. ......A situation that any business would prize!
That retailer also had a pretty basic way to sum up performance levels within an organisation. He called it "the law of self-levelling cement"… which argues that performance finds its own natural lowest level when left unattended. His management philosophy may have lacked present day finesse and phraseology but it’s pretty unarguable. It is the organisations who consistently reinforce what matters and why it matters who perform best. They stand on solid foundations….not on wet cement!!

Bob Howard-Spink is a partner in Persuadability. For tips and advice on how we can improve your persuadability visit us at http://www.persuadability.co.uk/

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